AKE2016 ‘A Creative Media Venture’: End of Skilling Phase showcase event
It has been three months since March 11th when the training and Upskilling phase of AKE’s ‘A Creative Media Venture project’ began. A total number of 20 students will be graduating to phase two and three after this showcase.
Venue: GESCI’s AKE Lab — Date: 24th June 2016 — MC: Duncan Onyango
We will be liveblogging the event: Stay tuned!
Live coverage on Twitter https://twitter.com/GESCI / https://twitter.com/Gesci2 and on Facebook https://www.facebook.com/GlobaleSchoolsandCommunitiesInitiative/
The event preparations started in good spirit! At 10:30 is sunny in Nairoby (and in Helsinki) and everybody is busy setting up their projects and checking the connections. Shylor helped us with video connection, which unfortunately is not smooth. There is some live tweeting already (Andrea)
The even kick started with a fantastic performance by Ritongo Africa Afro and Folk Music. We could have dance in New York and Helsinki, the rhythm was contagious!
Before the actual show case starts, Abuto and Chela participants of the program welcomed guests to the showcase and shared their experiences: They have had fun, they have learned to work under pressure, to make workarounds and new connections. “People are more confident and can produce things, those you will see and listen today”.
Tutors are also sharing their views and advice for the participants:
“Stay curious and humble, work hard… and this is only the beginning.”
Some good results, promising ideas are already taking shape: A group is working on a mini TV serie dubbed #Sponsa The series has two episodes already and they will be working on more as the project gets into the Second Phase. Another team is developing a brand called “Debe Recording” who will be doing animations and films for commercial consumption.
Now we will dwell more in concrete examples, all work in progress, of what the participants have been working on:
The showcases of participant work so far are starting a bit after midday!
Good discussion on global markets: We need to make AFRICAN games and other cultural products and tell our OWN stories for the thriving global market.
Music: The audio incorporates two main languages in Kenya, one tune is just in English, showing why Africa is a beautiful continent
“Everything can be magic and it can be done!”
Comments to the music team: This is impressive. Everything’s done from the beginning!
Tutor Grand Master Masese: “ How to be an African? Many forms of culture. We come from many places and that was my inspiration… What I have seen so far — we can do even more!”
Guest commentator, journalist Daisy Okoti: “AKE is a very special place to be!
What’s here to talk about: CULTURE. As a creative it’s important to know where you are coming from, where your roots are!”
“This is the best and the worst time to be a creative. The information age offers both challenges and opportunities. Artist creates art. But communication is the key: the better you communicate the better relationship you will have with your audience! If you are trying reaching the global audience.”
“It’s about the basics: I don’t think about this as limiting creativity and imagination but as a form that audiences recognize: introduction – middle – conclusion.”
“We live on a climate of rapid change. It’s possible to take advantage of the changes while incorporate our cultures. Remain in touch with technological change and monitor the changes in culture as well, shifts in opinions. When you look back in time you can see the role of culture in change, in political struggle.”
“So we do music and culture meet? You have to actively think about the interaction between the two. We need to think about multiculturalism: We have a fusion of cultures. So we need to understand where we are coming form: then we can think through everything critically.”
“As a creative, your role is to be a critical thinker. As creatives you are responsible for our culture.”
Guest Commentator Ododa Oduko Edward: “You can start from scratch to make music instruments! You are lucky GESCI has provided modern equipment to do everything. So you should take advantage to sell the African Culture!”
Victor Omondi, AKE Manager: “Africa as a whole is looking forward to see what you’ve got!”
“Next step: We will sit down with you and talk to you — are you ready for the next phase?! And then experts from the industry will come and work with you.”
Jerome Morrissey, GESCI CEO: “Thank you to Finland for funding the program. I have also discussed with several organizations (e.g., the EU, the African Union) about our unique model for the future. 28 million young people in Africa are unemployed. We need models like AKE: combinations of technology and creativity! There are going to be so many new fields and jobs driven by technology we don’t even know about yet!”
“Don’t replicate. Influences need to come from everywhere! Think beyond!”
“I am so proud of you that even in this short time already, you have been able to progress so far! In the next phase, do NOT neglect your basic skills as musicians and sound designers, game developers, animators. Our tutors, you rose to the occasion! We are trying to provide a generic model of the program for the future, we believe this is a great model for the future.”